Yellow box: package designed for set of 2 frames and canvas sheets
Client: Direct To Demo. Housewares Gifts.
Brief: To develope the look and feel of the new packaging concept for a DIY product. The outer box design allowing for colour variety within the range introduced new photography and floating type. After product launch the brief was extended and included trade show booth development for an interstate Gift Fair. The design package contained retractable banners, table skirting, step-by-step animated assembly instructions showing how to do printing and framing using the Print on Canvas ART and later development of full Direct To Demo website promoting variety of house-ware products.
Dia cutting template
Flat artwork
How-To-Instructions. Front and back of an A4 flyer