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ONLINE & OFFLINE MARKETING COLLATERAL
CLIENT: SpanSet Australia
For over 30 years the SpanSet brand has been recognised worldwide as one of quality and reliability. In Australia, SpanSet manufacture a broad range of products and are committed to protecting Australian-made equipment that is adapted to our unique environment.
ROLE: Marketing coordinator and Graphic Designer
SCOPE:
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SOLUTION:
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01. PUBLISHING
PROJECT: Product information booklet – XTIRPA CONFINED SPACE FALL ARREST AND RESCUE SYSTEMS
02. WEBSITE
03. PACKAGING
PROJECT: Header card for a storage bag
04. FALL PROTECTION – HARNESSES
PROJECT: Technical Data Sheet – ERGO harnesses range
05. SOCIAL MEDIA
Unlike traditional media, social media ensures coverage, frequency, accessibility, usability and direct contact with the internet community.
PROJECT: LinkedIN strategie for B2B marketing – Crane Industry Council of Australia annual Exhibition & Crane Display event promotion.
06. GIVE-AWAY BRAND BUILDING CALENDAR
07. TRAINING PROGRAM
08. DIRECT MARKETING
PROJECT: Email broadcasting
Strategised and managed campaigns, using email marketing to effectively engage over 1,195 unique recipients (B2B). Measured and reported metrics such as open rates, click through rates and conversions using Google Analytics.
2018 Price Increase Notification:
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SpanSet Special Gift:
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